Thursday, March 19, 2009

Boxcode advertising in the wild

You know phones are getting sophisticated when the advertisements start aiming for them instead of us. “Boxcode” ads have been seen in the wild around London, two-dimensional barcodes which aren’t for supermarket scanning, but mobile phone snapping. Install a QRcode (Quick Response code) reader, and the phone can convert the image into an internet address. [...]

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[Source: Dial-a-Phone]